Read this article to learn about API Marketplaces and their importance in the digital era.
Industrial organizations around the world are entering a period in which new digital technologies are driving people and processes to an unprecedented degree. New and user-tailored computing resources in the cloud and at the edge as well as artificial intelligence (AI) are changing the way people work.
Technological innovation in the business world is nothing new, as there has always been the incorporation of various technologies aimed at improving business processes. However, nowadays it has the singularity of relying on much more complex and sophisticated techniques and knowledge so that current technological innovation differs from that of the past in that it has advanced and continues to advance at a much faster rate than the innovations of another era.
In order to seek efficiency in their processes, many organizations support digital transformation in the practice of automating processes. In this way, people can focus on strategic and value-added activities. It must be well defined that by automating, the change translates into lower costs and greater efficiency and productivity.
One of the current and simplest ways to achieve customer service automation is through the use of various applications that communicate with each other, for this it is necessary to make use of APIs. An example is a Color Palette API that can incorporate external color palettes with hundreds of options into a design application. The commercialization of these products takes place in API Marketplaces.
Why Use An API Marketplace?
Marketplaces are the preferred shopping places for users in the new digital age. They allow users to see a variety of products in one place, compare prices, and read reviews. In addition to providing flexible payment services, they often even provide guarantees. All this creates a secure environment that encourages buying. In the case of digital products, its marketing is especially competitive, so marketplaces are caves to position products and reach new audiences.
The marketing of digital products involves a deployment of tasks that many times are not the specialty of developers. Building an ECommerce, managing payments, customer service, and thinking marketing plans, among other things, are issues that API Marketplaces teams deal with to achieve product monetization. This is why developers are increasingly choosing to publish their creations in a marketplace. We suggest you try Zyla API Hub and forget the hassle. Just publish your API and wait to see the revenue in your bank account.
Why Zyla API Hub
Monetizing digital products can often be even more difficult than creating them. To do it on your own you need to create an eCommerce, just to get started! That’s why most developers are choosing Zyla API Hub to free themselves from those tasks and reach a wider audience. A top-notch team takes care of payments, customer support, sales follow-up, and marketing strategies, among other things.
Zyla API Hub is a pioneer in API marketing. For example, they provide a suggested pricing plan. They do this with the help of artificial intelligence because they know that competitive pricing is an important part of achieving conversions and monetization of APIs. Just list your API in the portal, it’s as simple as that! Try Zyla API Hub to completely change the way you sell your creations.