Did you know you could improve your marketing strategy just with an API? If you didn’t you should keep reading this post!
In today’s world, there isn’t any business that can survive without a marketing strategy. Having a good marketing plan can make you stand out compared to your competitors and eventually lead you to more sales.
A company’s overall plan for reaching out to potential customers and converting them into buyers of their goods or services is referred to as a marketing strategy. The value proposition of the business, critical brand messages, information on target customer demographics, and other important components are all included in a marketing plan.
There are millions of websites on the internet and the numbers keep increasing everyday, in those millions, a lot of them are probably your competitors and the best you can do is concentrate your efforts on being better than them. ¿How do I get better than them? With a marketing plan.
Here’s where a traffic estimator can help you.
What are Traffic Estimators?
Tools for estimating website traffic are used to examine any website, to identify where people are coming from, how they are interacting with the website, and a variety of other data that can help you understand where your visitors come from.
Also, you can get all that information about your competitors, this way you’ll get information that could make you stand out from them and see what they’re doing wrong or well.
Our recommendation for a good traffic estimator tool is Site Traffic API.
Why do we recommend Site Traffic API?
With Site Traffic API you’ll be able to know from where a website receives it’s traffic. It’s easy to use and all you need is an URL. You can check things such as:
– where are the visitors coming from (per country).
– how many monthly visits they receive.
– traffic sources (direct, social media, emails, etc).
All of this can be valuable information at the moment of designing your strategy. For example, if you’re not getting enough traffic coming from your social media you can improve the social media strategy or design a social media strategy with the purpose of making more people access your website and interact more with your content.
Also if you don’t get as many monthly visits as you want to this can be an indicator of what you need to do.
All you need to do is enter the URL or domain you want to check, and you’ll get information about your website’s traffic broken down by nation, monthly visitors, engagement metrics like average visit time, bounce rate, and pages per visit, as well as information about the traffic sources. They get their customers from online searches, right? Does sponsored advertising bring them the most visitors? This API will inform you about everything.
Also, you can find the same information about your competition. Knowing how your competition is doing can be really helpful at the moment of making a good marketing strategy, This valuable information can also be obtained with just some clicks.
Also published on Medium.