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Top 3 APIs To Fuel Your Digital Marketing Efforts

We’re going to show you 3 of the top APIs for online traffic if you want to develop your digital marketing!

The amount of traffic a website receives is the main determinant in determining its success. A website performs better the more visitors it has. But a lot of factors can influence how many people visit a website. The volume of traffic a website receives has an effect on how well it performs. In order to improve a website’s traffic, it is necessary to first understand the factors that affect it.

You may find out how many people visited your website, where they came from, and what they did while they were there. Additionally, it will provide you with details about your audience, such as their age and residence. An API for engagement metrics is necessary if you want to obtain all the data you require to enhance your platforms or your marketing strategies as a developer.

Top 3 APIs To Fuel Your Digital Marketing Efforts

But what does website traffic actually mean? It’s just how many people visit your website consistently. This may include those who go to your website, those who click on the links you put on social media, and those who use a search engine to find your company online. You can use analytics programs like Google Analytics to gauge the volume of visitors to your website. 

In addition to page views, it provides in-depth analysis of a number of traffic data. You may find in-depth details about user demographics, referral sources, bounce rates, conversion rates, and other topics. You may determine the sources generating the most profitable traffic, comprehend user trends, and adjust your marketing strategies as necessary with the help of this complete data.

Site Traffic API

Top 3 APIs To Fuel Your Digital Marketing Efforts

You can learn where visitors are coming from on the website by using the Site Traffic API. Data on visitor demographics (by nation), typical monthly visits, and traffic sources (direct, social media, emails, etc.) can all be checked, presumably. 

You can get traffic status by nation (the top 5 nations), source, and engagement data by providing the URL you want to look at for traffic statistics. This serves as an example of a response given by this API; due to its length, it had to be condensed. 

Top 3 APIs To Fuel Your Digital Marketing Efforts

Remember that you cannot send requests using HTTP or HTTPS. Furthermore, avoid prefixing the domain with www. Please only provide the domain, e.g., “amazon.com,” “google.com,” etc. Subdomains are not supported either. just root domains. 

To Use This API, You Have To Do The Following Steps:

  • To use the API, go to Site Traffic API and click “START FREE TRIAL”.
  • You’ll have access to the API once you’ve registered with the Zyla API Hub.
  • Use one of the many API endpoints depending on what you’re looking for.
  • After locating the required endpoint, use the “test endpoint” button to start an API call and review the results on your screen.

It is straightforward to incorporate this Site Metrics API into your systems and applications because it returns data in JSON format. It can also be used to evaluate how well your page is performing. Decisions can be made based on analytics after observing user behavior. You may use this API into your systems as soon as you need it because of its adaptable architecture!

Datawrapper

Top 3 APIs To Fuel Your Digital Marketing Efforts

If you want to integrate interactive visualizations in your web pages, Datawrapper is a fantastic alternative. Almost anyone can create charts, tables, graphs, and other visuals without any prior computer programming or design experience. Pick one of the many available chart kinds, input your data, personalize the chart, and embed it wherever you’d like to use it.

The number of charts a user can create with the free plan and attribution in the footer is not limited. Furthermore, there is no cap on the number of views.

Infogram

Top 3 APIs To Fuel Your Digital Marketing Efforts

Infogram, one of the greatest data visualization tools, offers functionality and pricing options for all users. With real-time permissions and version history, it enables entire teams to work on a project in real time. In addition, it’s easy to use and doesn’t require any programming expertise enabling anyone to create an engaging story in a matter of clicks.

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