To market a product, for example, an API, we must take many aspects into account. This will help us make successful sales, build a strong customer base, and expand our business.
It is important to deliver a quality product that meets people’s expectations. It is also very important to explain in detail the positive aspects of that product. What can this API do for people? Why should they buy it? However, another fundamental aspect, and that not many take into account, is choosing a good place to sell our products.
There are many ways to market APIs. However, the ideal place to do it is an API marketplace, a site specially designed for this. They offer more options and profitability than other general pages that sell products of all kinds. Therefore, today we will talk more about why you should use these types of marketplaces to promote your APIs. We will also recommend one of the most beneficial platforms for developers and buyers on the entire Internet.
1. A Specific Place For Specific Sellers And Buyers
Let’s imagine for a second that you needs to buy a laptop. You go to a supermarket and you find some there. But since that place is not specifically dedicated to the sale of technological devices, you do not find many options. Also, the sellers do not know much about each specific product, so they can’t give you accurate information. Then what do you do? You go to a store that specializes in the sale of computers. There you get the info you needed and you can see many models of that product you were looking for.
With APIs exactly the same thing happens. You can find them on many pages and sites. But in none of them will the shopping experience be like at the API marketplaces. These are specifically designed to sell and buy APIs, which will benefit you. If you offer your products on these platforms, you will have more possibilities to sell APIs. The clients that will arrive there will do so looking specifically for those software and not for other things. This will also allow you to build a solid clientele that will return to that platform for new products.
2. All Your APIs In One Place
Offering your APIs on different sites may not always be beneficial. The disorder that is generated and the lack of control can play against you. It is essential to have control and safe handling of products, and marketplace APIs offer a great advantage in this regard. You can have all your products in one place, and making sales and contacting your customers in the same site. This is not only practical, but very comfortable (and will save you a lot of time and nerves too).
3. Secure And Reliable Platforms
The issue of APIs is booming, but it is still something unknown to some sectors of society. Due to this, malicious people take advantage and commit fraud when purchasing the products, harming the novice developers. On the other hand, some scam pages can promise you heaven and more, but then keep all your money from sales.
In this sense, the APIs marketplaces are the best option. They are safe places, where transactions and sales can be carried out in a clear and transparent manner, without putting either party at risk. All purchases made on these platforms are closely followed. And customers are also taken into account, so that they are not scammed when buying something. It’s a win-win for both parties!
Bonus: Zyla Labs Hub, The Best API Monetization Platform
As we mentioned before, there are many API marketplaces. However, one that stands out among them all is Zyla Labs Hub. This is a public center where people can sell their products or buy them, all in the same place.
In the case of buyers, it offers a large number of APIs organized in categories very well thought out for each need. Each of the products is very well described, so that people know all their characteristics before purchasing them. In addition, the page offers a lot of security and transparency. So much so that it is not even necessary to enter bank card details to browse the site.
On the other hand, developers will find in Zyla Labs Hub the perfect place to sell their products. The page is in English, so people from almost all over the world can access it. In addition, Zyla offers a guide for developers to offer their APIs in the best possible way. It checks that everything is ok with their products and suggests the best price for each plan, in case the developer doesn’t know how to monetize their work. It is also in charge of SEO and product marketing, and provides customer service to solve problems and doubts. Another very positive aspect is that there is no limit to how many APIs to offer. Selling APIs has never been so simple and secure. Just sign up, post your products and start selling!