Brink’s Argentina launched an Applied Innovation Program with the objective of detecting startups in Latin America and the Caribbean that add value to their business. The program is carried out by NXTP Corporate Partners, the NXTP business unit leading corporate innovation in the region.
Through this initiative, Brink´s and NXTP Corporate Partners will select startups with better capabilities to carry out disruptive developments for the logistics and intelligent security industry that offer innovative digital solutions to boost Brink´s business.
The importance of startups
In this regard, Claudio Valencia, General Manager of Brink´s Argentina said: “From the needs of our customers and the technological trends of the market, from Brink´s we have invested and developed this alliance with NXTP to offer safe, innovative technological solutions and efficient. In this context, through the program of applied innovation we seek to partner with startups that provide ideas to solve the business challenges. This constant transformation is the true reflection of our company’s commitment to continuous improvement in the development of solutions”. The selected startups will be able to become stable Brink´s suppliers and have access to integration, investment and / or acquisition possibilities by the company. NXTP will provide mentoring and accompaniment during the process.
A benefit for corporations
“We are very satisfied with Brink´s entry into our corporate innovation ecosystem. We believe that the relationship between large companies and startups always brings mutual benefits. Corporations can gain in agility, achieve more customer-focused products and services, increase their sustainability over time and impact the culture of the organization. In turn, startups can take advantage of the structures of large companies to scale and do new business”, said Marta Cruz, Managing Partner of NXTP.
Also published on Medium.