When we talk about website categorization we are referring to a process that classifies websites in a large list of categories. Nowadays, using a good website categorization tool can be really useful to block some sites from yours. It also has many advantages, like protecting you from brand abuse or…
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The Interactive Advertising Bureau (IAB) is a non-profit organization primarily responsible for developing standards and rules for the advertising industry. Aside from that, the organization is dedicated to doing research in the field of interactive advertising and training those in the advertising profession. IAB categories, commonly known as the “Quality…
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When we talk about getting domain data, we are talking about a term used in database fields and data management. It refers to the range of permissible values that a certain row or field can have. It is defined by a database programmer, who frequently specifies a list of appropriate…
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Nowadays, searching for information that is useful to us and our objectives is not easy. We’re constantly hit with data and sometimes we have to pay to get that one piece of information we have been searching for after hours. When you look for company data, this can be the…
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The practice of extracting value from data in order to understand everything you can about your target consumers and the market in which they operate is known as consumer profiling. Companies are prioritizing analytics to put customers first in everything they do today, which is leading to better campaign planning…
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Effective brand messages are strongly based on insights. According to on-demand content and rushy days, people don’t tend to be paying attention to what you have to say. UNLESS you say something catchy. After all, customers expect more from us. They want personalized experiences, they need to be taken into…
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As wonderful as the internet is, security threats surround us. Not only is information in danger, but also money is at risk. Even small businesses can lose $80K annually because of cyber-attacks. Indeed, the bigger the company, the bigger loss. As a result, reliable computer security is essential. But before…
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These days, it’s important to know how much an API can change a company. If your objective is to understand your customers or competitors and adapt the message so you can grow your business, then accessing a good company data API is crucial. An API (application programming interface) is a…
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Nowadays, social media is important both personally and professionally since they hold all of our internet persona. For our business, it’s crucial to have a good social media presence, but it’s also critical to keep an eye on our competitor’s and clients’ profiles. This happens because social media moves so…
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Getting data through a domain is helpful for many things in our company. A few allow developers to do tasks such as domain registration, renewal, domain availability API, WHOIS lookups, and more. To understand better, what is a domain API? Domain checker APIs are pieces of server-side software that are…
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