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Tag: purchase

Payment service provider “Heidelpay” buys Universum Group

The payment service provider Heidelpay acquires the Universum Group. The company thus shows how important the purchase of invoices in e-commerce continues to be in Germany. The Heidelpay Group, fintech and payment service provider from Germany, takes over the Frankfurt Universum Group, a company that has been known in the…

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Transparent Programmatic Advertising ad buying: a Real Need

Within the purchase of advertising in digital media, the programmatic purchase has been playing a relevant role for several years due to the possibility of acquiring advertising space globally and in real time. However, lately, transparency in the world of programmatic purchasing is taking a lot of relevance among agencies,…

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