Email marketing is a highly effective way for B2B companies to connect with their target audience and achieve their marketing goals.
Unlike traditional marketing channels, email marketing allows B2B companies to communicate directly with decision-makers and influencers within their target organizations. This is why we recommend Postr.
With the right strategy and execution, email marketing can help B2B companies to generate leads, nurture relationships, and ultimately drive sales.
Benefits Of Email Marketing For B2B Companies
Email marketing offers several benefits for B2B marketing, including:
- Direct communication with decision-makers: Email marketing allows B2B companies to communicate directly with decision-makers and influencers within their target organizations.
- Lead generation: This enables B2B companies to capture leads and move them through the sales funnel.
- Personalization: With email marketing, B2B companies can personalize their messages, addressing subscribers by name, and tailoring the content to their interests and preferences.
- Targeted messaging: Email marketing allows B2B companies to send targeted messages to specific groups of subscribers based on their interests, behaviors, and demographics.
- Cost-effectiveness: Email marketing is one of the most cost-effective marketing channels available, with a high ROI compared to other forms of advertising.
Why Do We Recommend Postr?
When they started in 2019 Postr’s mission was to help anyone with an audience grow, and to grow within an affordable budget.
Postr is committed to helping you save time and money by helping you communicate with your audience with their free, easy-to-use templates and guides, all at an affordable price.
From bloggers to journalists, travelers, YouTubers, and creators they have helped over 50,000 companies send over 56,000,000 emails and grow.
It Alows What Other Tools Don’t
Postr is the best tool for content banned by other email marketing platforms. Among them:
- Adult Content
- Cannabis Businesses
- Pharmaceutical products
- Casino and Gambling services or products
- Multi-level marketing
- Affiliate marketing
- Sports Betting
- Cryptocurrencies
They allow legal businesses that offer these types of services, products, or content: pornography/sexually explicit content, dating, cannabis businesses, pharmaceutical products, casino and gambling services or products, multi-level marketing, affiliate marketing, sports betting, credit repair and get out of debt opportunities, list of brokers or list rental services, cryptocurrencies, virtual currencies, and any digital assets related.
How Does It Work?
Postr is a web-based application that works in most web browsers, which means you don’t need to download or install any software on your computer. To make sure that this tool works properly in your browser, you should enable cookies, pop-ups, and JavaScript.
1. Set up your account
When you sign up for a Postr account, you’ll enter your name and email address, and we’ll send you an activation email. When you receive it, click the link to activate your account.
2. Set up your audience
When you create a Postr account, we’ll use your setup details to automatically generate your audience for you. You can edit the default information for your audience if you need to, or immediately start adding contacts.
3. Create a campaign
Next, you’ll craft your first campaign. A campaign is a message that you share through email to your audience. Make it simple and easy to read.
4. See your campaign reports
You’ve clicked Send, but it’s not over yet! A key component of successful marketing is tracking audience engagement, so you can provide more of what your contacts want and less of what they don’t.
Here’s An Example Of How To Use Templates With Postr:
Also published on Medium.