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Why Is The Taxonomy Of A Website Important? Check This API

Are you looking for a reliable solution to correctly do text classification and advance your company? You should continue reading Why Is The Taxonomy Of A Website Important? Check This API!

The process of classifying a block of text is known as text classification. You have the option of asking the AI to select a category from a list of categories you provided in advance. Text classification has the advantages of automation and simplification. It’s amazing how this technology can be used by engineers, academics, designers, product managers, and marketers alike. Besides, the sole aim of technology is to make life easier.

Why Is The Taxonomy Of A Website Important?

A well-planned taxonomy can transform the way users interact with your site, especially when your content is organized in a logical way. Thus, if users can get to your site and find what they’re looking for, they’ll see you as a trusted source and stay longer.

Websites that do not have a specific structure tend to be difficult for people to understand. In fact, an average of 38% of site visitors will leave a site if it is poorly organized.

A carefully crafted taxonomy is also crucial for search engine optimization (SEO), as a taxonomic organization is easier for search engine bots to recognize as they analyze and index your site.

Let’s put all this in context with a hypothetical website. So, lests say you own www.recipes.com. Since you know your visitors come to your site looking for specific recipes, you want to set up categories that help them find what they’re looking for as quickly as possible. If they’re looking for desserts; for example, they’ll likely want to find those recipes through the corresponding category page, not by browsing a list of unrelated foods.

The URL for this page would be www.recipes.com/desserts. A user knows what he will find within this subcategory of recipes. For search engine bots, the URL subdirectory helps them understand what the page is about and when they should display it in search results.

Check Text Classification IAB Taxonomy:

An API For Web Taxonomy

The Content Taxonomy has evolved over time to provide publishers with a consistent and easy way to organize their website content. For example, to differentiate “sports” vs. “news” vs. “wellness” material. IAB Tech Lab’s Content Taxonomy specification provides additional utility for minimizing the risk that content categorization signals could generate sensitive data points about things like race, politics, religion, or other personal characteristics that could result in discrimination.

While the Content Taxonomy itself doesn’t constitute sensitive data – it simply categorizes page content, and does not on its own reveal information about a user –; there are few technical controls preventing taxonomy nodes from associating with individual IDs to build behavioral profiles over time based on content preferences.

Some frequent questions…

What this API receives and what your API provides (input/output)? Just pass the text that you want to categorize and you will be given its IAB taxonomy. Simple as that!

What are the most common uses cases of this API? This API is intended to help those companies with a large amount of data that needs to be sorted by category. Thus, you will be able to gather text by grouping it by category. Besides, ideal for marketing agencies that want to extract data online and want to categorize it as well. Also, helpful to classify sentences or slogans, you will be given the exact categorization in IAB standards.

Are there any limitations with your plans?

Besides API call limitations per month:

Testing Plan: 5 requests per second.
Basic: 10 requests per second.
Pro: 30 requests per second.
Pro+: 60 requests per second.

If you want to know more about this API we recommend…

Classify Any Text You Want And Improve Your Business With This API


Also published on Medium.

Published inAppsApps, technology

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