While email marketing is seen as a tool for businesses trying to grab customers’ attention, it can also be useful for those organizations where profit isn’t the main purpose. Nonprofit email marketing can insinuate making people captivated letting them know about your crucial mission, and it can also mean the contrast in achieving those goals or losing your mark.
With the lack of time that most nonprofit organizations are dealing with, email marketing is one of the best strategies for linking with nonprofit participants. Through the medium of email, nonprofit organizations can demonstrate to contributors the repercussion they’re making and the appreciation your organization has for them.
Choose a Company that Helps you Achieve your Nonprofit’s Goal.
Like with any software tool, it’s very necessary to look for good email marketing software that merits your success. In the long term, you don’t have time to deal with a complex email tool. You need a software that’s simple and easy to use.
Mailchimp and its large selection of customizable templates, and segmentation features have turned it into a no-brainer for nonprofits. However, this email marketing platform isn’t for everyone. Whether it’s the cost, its user-friendliness, or the lack of supplemental features, companies have found some great Mailchimp alternatives.
Mailchimp became one of the most popular email marketing software in the digital marketing world, but have you ever thought about Mailchimp alternatives?
Here’s Top 3 MailChimp Alternatives for NonProfits:
This is one of the best free email marketing software that comes with content ready, responsive Free email templates that look great in all major email clients. With the free email marketing plan, this software lets you send up to 20,000 emails per month with Postr branding. Paid plans start at $25 per month. It’s also a web-based application that works in most web browsers, which means the client doesn’t need to download or install any software on their computer.
The drag-and-drop email builder is perfect for beginners with limited email marketing experience. This software also includes email automation tools so you can create workflows for follow up emails, segment users, and send transactional emails. Using AI algorithms, you can find the best time to send bulk emails to get the best deliverability.
OptinMonster is one of the best email marketing services available this year that lets a customer grab and automatically segment email addresses based on the user’s activity, cookies, geographical location, etc. You will demonstrate to grow your email list thanks to its easy-to-use drag and drop builder, 50= lead generation form templates, and different campaign formats (like popup, floating bar, inline form, slide-in box,etc).
In addition, with its Real-Time Behavior Automation Modern Software, you can recognize what their potential customers are looking for at the moment and exhibit a perfect choice campaign that is more likely to convert them into clients.
This email marketing tool enables you to schedule your email sending process in which you can select particular days for delivering your emails. Not only you can schedule the emails, but also check the sequence of drip emailing
Convertkit is easy to use, and suitable for those who just got started, or just need their basic automation needs covered. It is especially recommended to Convertkit to bloggers, because the founders were bloggers and created the software with this audience in mind. With Convertkit, you can also create landing pages.
With this email marketing software, you can easily set up the advanced automation, it has the best A/B-testing out there, plus it has advanced features for marketing ánd sales automation.
ActiveCampaign is a lot cheaper for all of their plans It also has more advanced sales automation features, better support and has a big and outstanding library of different email templates.
The cons many people complain about Active Campaign is that the limit of users on the plans they offered can be frustrating.
With numerous email templates, you are going to find something you can use. They have free plans especially for any type of business. It’s a great low-cost choice for those who are on a budget and don’t mind promoting other companies.
There are many new features available. These involve tracking tools, email templates, and automation. You get more information and help with the audience than ever before.
You can also compare your campaigns and tracker user behavior to ensure that you’ve got enough data. Use it later to decide if the campaign is good or not. SMS marketing is available too, making it a great option for you and your business.