Google Analytics is a very powerful tool that allows you to track your website’s traffic and understand how users interact with it. It also allows you to monitor your competitors and learn from their mistakes. However, it has some limitations. For example, it does not allow you to track mobile devices and it only supports English. For this reason, some companies prefer to use an alternative API to Google Analytics that can complement Google Analytics and solve its limitations.
What Are The Benefits Of Using An Alternative API To Google Analytics?
Although Google Analytics is a powerful tool, its main limitation is that it only allows you to track your website’s traffic. This means that if you want to track other types of traffic such as mobile devices, or if you want to track your competitors, you must use another type of tool. For this reason, many companies prefer to use an alternative API to Google Analytics as Site Traffic API to complement Google Analytics.
This way they can track all types of traffic and gain a better understanding of how people interact with their website. The benefits of using an API marketing strategy are many, and here we will tell you the most important ones:
– It allows you to track mobile devices and understand how people interact with your website on their phones or tablets.
– It allows you to track your competitors and learn from their mistakes so that you can improve your website.
– It also allows you to track other types of traffic such as social media or emails, which can be very useful for some companies.
– And the main benefit is that it can complement Google Analytics and solve its limitations.
Best Alternative To Google Analytics: Site Traffic API
If you are looking for an alternative API to Google Analytics, then we recommend Site Traffic API. This tool is very easy to use and intuitive, allowing you to track all types of traffic on your site or on any site you want. It allows you to track visits from mobile devices, but also from desktop computers or other types of devices such as TVs or watches.
Site Traffic API also allows you to track your competitors and see what works for them so that you can improve your marketing strategy. And the best part is that it supports multiple languages such as Spanish, German, or French.
Do you want to test this API? You just need to follow these steps:
- Register for an account on ZylaAPIHub.
- Press the “Try Free For Seven Days” to start testing the API. By doing this, you will have access to testing it.
- Enter the URL of the site you want to analyze and press the “Test Endpoint” button. And that’s it! Immediately, you will be able to receive all the information related to the site. But let’s look at this example:
{
"Version": 1,
"SiteName": "ebay.com",
"Description": "compra y vende artículos electrónicos, autos, ropa, objetos de colección, artículos deportivos, cámaras digitales, artículos para bebé, cupones y muchos artículos más en ebay, la plataforma mundial de comercio electrónico",
"TopCountryShares": [
{
"Country": 840,
"Value": 0.7849779031655895
},
{
"Country": 124,
"Value": 0.014537240244683345
},
{
"Country": 484,
"Value": 0.012182840472743862
},
{
"Country": 826,
"Value": 0.008655856436148468
},
{
"Country": 392,
"Value": 0.008545488362808207
}
],
"Title": "artículos electrónicos, autos, ropa, objetos de colección, cupones y más | ebay",
"Engagments": {
"BounceRate": "0.36505054549226995",
"Month": "2",
"Year": "2023",
"PagePerVisit": "7.041370492169385",
"Visits": "654477088.503726",
"TimeOnSite": "427.47054454998624"
},
"EstimatedMonthlyVisits": {
"2022-12-01": 758595918,
"2023-01-01": 753704330,
"2023-02-01": 654477088
},
"GlobalRank": {
"Rank": 36
},
"CountryRank": {
"Country": 840,
"Rank": 14
},
"IsSmall": false,
"TrafficSources": {
"Social": 0.025419844716290524,
"Paid Referrals": 0.003405262576416326,
"Mail": 0.027348772875652162,
"Referrals": 0.023191759413308265,
"Search": 0.29772714431695496,
"Direct": 0.6229072161013777
},
"Category": "e-commerce_and_shopping/marketplace",
"CategoryRank": {
"Rank": "2",
"Category": "E-commerce_and_Shopping/Marketplace"
},
"LargeScreenshot": "https://site-images.similarcdn.com/image?url=ebay.com&t=1&s=1&h=7f6f9f419ebf2319e686381f48e1ea1bbb2f25fc404930fdfbb3a60985cb6695",
"IsDataFromGa": false
}
By putting ebay.com in the URL, you will see a description of the site, the bounce rate, page visits, global ranking, and the category of the site.
If you want to create a solid platform, capable to offer creative solutions to your customers, is time to adopt a powerful asset such as Site Traffic API.