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What is Google looking for investing in? The truth about AR and AI startups

Launched in 2015, AR startup “Mojo Vision” emerged from scratch last November, announcing investments worth over $ 50 million. Now another 58 million US dollars follow.

The most well-known new entry among investors is Google’s risk capital Gradient Ventures. Also on board are the investment companies of HP, Motorola, LG and Stanford.

What exactly Mojo Vision is planning to do remains under lock and key. At the unveiling in November, the startup spoke of “Invisible Computing,” which aims to provide faster and more natural access to information – with no permanent interruptions from flashing screens.

People should not look so often at the smartphone, that’s the mission. The intention is to make augmented reality technology possible. On an infographic of the startup is the talk of a mobile device that only the wearer can see – a pair of glasses is thus off the table, basically only the contact lens. One of the investors speaks of a technology that can only be imagined today.

The mission description of the startup fits the AR contact lens:

“It’s hard to imagine life without a device in hand, but what if we could replace the screens that distract us with something that emphasizes the world around us? We do not have to imagine anything at Mojo … we are inventing the future of computers. Invisible Computing. Information, when needed, connections with others at a glance, anytime, anywhere and always, while looking the same as always. We see a world in which the eyes are facing forward and the hands are free”.

Google invests for Artificial Intelligence

Mojo Vision also relies on Artificial Intelligence for its own technology, as confirmed by Anna Patterson of Google’s Gradient Ventures. The investment in Mojo Vision is an expression of the great interest in new networking technologies using AI, which go beyond the smartphone.

“We see potential in artificial intelligence to provide information effortlessly and contextually without distraction”, says Patterson.

Mojo Vision is looking for hardware engineers and a specialist for optical systems in their own job market.

Published inStartups
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