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Changing the name of your startup: Is it viable?

With the GoEuro there is a few months ago another (rare) unicorn in Berlin. Shortly after the announcement of the 150-million-round changes the Grownup, which last employed 300 employees, now surprisingly his name.

When changing the name is more than just that

From now on, the platform for booking rail, bus and air travel under the name of Omio is underway. “Our business ambitions go far beyond Europe,” says founder Naren Shaam for renaming. “A world-wide booking system for transport services in a single service does not yet exist and we want to be the first to offer a product of this kind”.

The real meaning behind

The double “O” in Omio should be “both the beginning and the goal of a journey”. In addition, Omio “to remember the original name GoEuro”.

Published inStartups

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