Social media is a massive data source that may be utilized for a variety of purposes, such as predicting future trends, tracking audience interests, and other activities, among others. Web scrapers can be used to automate this activity and provide structured data that can be analyzed.
Social media scraping tools scan social media sites like Facebook, Twitter, Instagram, and other well-known sites to collect unstructured data in a structured way. The information gleaned from social media can subsequently be analyzed for a variety of purposes.
This software works in conjunction with the Website Categorization API, which assigns a content category to a website. It accepts a URL as input and categorizes it into the appropriate industry. On the internet, there are many Social Media Links Scraper / Social Media Scanner API and Categorizations API options, however Klazify appears to be the most popular and should meet all of your needs.
The Website Categorization and Social Media Scanner API from Klazify scans a website’s content and meta tags using a machine learning (ML) engine. It uses natural language processing to collect text from the site and classify it into up to three categories (NLP).
Customers who require a local alternative for domain categorization will benefit from their offline database. Hardware/product integrations, custom applications, and internal use at a large enterprise company are all common use cases.
You can now take a company’s domain and receive the company’s logo in exchange, thanks to improved technology. This type of software is ideal for app developers who require a large number of company logos and prefer a free or low-cost alternative to waiting for their users to upload them. It’s currently a requirement for profile enrichment, and it’s widely utilized in banking and company databases.
Klazify pulls a logo from any website on the fly, ensuring that even the most obscure and new sites have a logo. The software allows you to get higher-quality authentic logos from the website and makes their backgrounds invisible. This allows the logos to be used on any backdrop other than white.
When you query Klazify’s Company Logo API with a domain for which they don’t have a logo, their machine goes out and obtains it. It is because of this that it is the most dependable.
How Klazify Works
Klazify will navigate to the requested domain name or URL, collect its content, and determine appropriate categorizes based on a classification taxonomy: IAB V2 Standard, which can be used for 1-1 personalization, marketing segmentation, online filtering and more. The end result is that the URL or domain can now be placed in a specific category.
State Of The Art Accuracy
Their website categorization API is highly accurate, a simple lookup to a company’s URL will classify its industry within 385 possible topic categories.
Klazify’s domain processing begins one of two ways:
- New Domain Ingestion: Klazify examines the website, chasing new domains and re-indexing previously categorized domains.
- External feeds: External data sources that are given to Klazify to process
Once a URL has been processed and passed the safety checks, it gets categorized.
There are numerous topic categories to choose from, making the list comprehensive but slightly broader than other classification taxonomies.
The categorization provided by Klazify is great for internet filtering and security applications, and the best part is that it’s free. They support practically all of the world’s languages as well as all of the domains available.
Klazify leverages the IAB’s Classification Taxonomy, which was previously mentioned. “Interactive Advertising Bureau” is the acronym for “Interactive Advertising Bureau.” For advertising purposes, they’ve produced a standard set of categories and subcategories.
For example, if a publisher is putting together a campaign on Google Ads and only wants to show up on specific websites, Google utilizes the IAB classification to decide which category a certain domain belongs to. This means that if publishers are using Klazify to determine if websites URLs are relevant and pertinent for them to advertise on, the categorization that is given to them in Klazify is also used on advertising websites all over the internet.
Once Klazify has finished categorizing a domain, that domain can be assigned to several categories. Using the IAB criteria, a single website can only be classified into three categories.
The IAB has nearly 385+ possible topic categories to choose from.
Why Is Klazify The Best Option For Categorizing a Website?
- Powerful & scalable
Klazify can scale to millions of requests and keep being stable under heavy workloads.
Customer’s time is valuable which is why Klazify’s APIs are simple to use and easy to integrate.
- Dedicated Support Manager
Their Customer Support Team is always there to answer any questions.
- Simple documentation
Each endpoint is well documented with examples so a customer can quickly get started.
Klazify categorizes billions of online pages using powerful machine learning, ensuring that the categorization database is one of the most accurate in the market.
Wide Range of Applications
Klazify’s domain categorization allows customers to easily provide services such as Internet filtering, subscriber analytics, advertising networks, and fraud prevention.
Need access to the raw data stream of everything as it’s being categorized? Klazify provides a real-time data firehose via HTTP.
Klazify’s technology categorizes content found on URLs, as well as entire websites and IP addresses, perfect for security devices that may not have access to the full URL.
Every API response is returned as JSON, which can be easily read and implemented into your product.
Always Up to Date
Klazify’s web crawlers are constantly visiting and classifying new and existing websites, providing real-time results and keeping the database always up to date.
So What’s The Difference Between The Other Website Categorization API And Klazify?
The difference between all of the other tools and Klazify is that the latter is the closest thing to having a real person go over every inch of the domain you’re interested in. The added plus is that for less than $790.00 per year, this technology can accomplish this on hundreds of thousands of websites in a single second.
Also published on Medium.