To begin with, Shift4Shop is a feature-rich e-commerce platform that caters to a wide range of industries and enterprises of all sizes. They include everything you’ll need to set up a secure e-commerce site and begin selling goods and services online. An intuitive website builder, product and order administration, customer marketing tools, and more are all included in their turnkey e-commerce experience. Choose from dozens of industry-specific, professionally designed templates that are all mobile-friendly, SEO optimized, and highly configurable.
If you use their credit card processing, Shift4Shop is completely free for US citizens.
In Shift4Shop e-commerce, email marketing is equally as crucial as it is in any other industry. Online marketing is connected with growth in the world of internet businesses. A large number of companies have recently entered the market.
You’re surely aware that the industry is already crowded, and to succeed in this environment, you’ll need a unique and successful eCommerce marketing strategy.
Because you can get in touch with clients on a regular basis using customized, highly concentrated communications based on geo-targeting, likes, and hobbies, this is a fantastic strategy for sharing information about your new things. This technology, however, is incredibly valuable in this type of e-commerce.
The most successful Shift4Shop eCommerce currently uses email marketing to improve audience engagement. Persuasive writing, graphics, and links are all used in this style of messaging to persuade potential customers.
Postr is an email marketing platform for Shift4Shop eCommerce enterprises that is well-known and highly recommended. This product uses artificial intelligence to assist consumers in achieving email marketing campaign open rates of at least 70%.
Since it includes content-ready, responsive email templates that look well in all major email clients, it’s also one of the best free email marketing software solutions.
With Postr’s email automation tools, you can create follow-up email workflows, segment users, and send transactional emails. Using AI-driven algorithms, you can figure out when the best time is to send bulk emails to have the best deliverability.
- Email delivery that you can rely on
Postr’s whole business model is built around never losing an email and guaranteeing that your emails arrive quickly, not later.
- Free Email templates
Content-ready, responsive email templates are included with Postr, and they look fantastic in all major email clients.
- Top-notch support
You will never be charged more for excellent customer service. They are always available to assist you, whether it’s via email, live chat, or a one-on-one conversation.
- Secure and GDPR friendly
They put in a lot of effort to meet our duties as a processor under GDPR Article 28 and the EU-US and Swiss-US Privacy Shield regimes.
In addition to the standard functionality provided by most email marketing platforms, you can distribute customized information on a one-to-one basis based on the automatic rules we define for each recipient.
Conduct an A/B or multivariate test to improve your content, layout, or send time.
While this isn’t required for email marketing campaigns, it can help you send automated, real-time, content-based emails.
Due to the general following email marketing benefits, eCommerce business owners can significantly increase traffic and client retention on their website:
When compared to other digital marketing methods, the cost of email marketing is far lower. As a result, the company’s budget can be better maximized. Other critical aspects of maintaining the company’s stability can be distributed with a larger sum of money.
The content of each email marketing campaign differs depending on the purpose and theme of the campaign. This means that it can be easily shaped and built to meet the demands and goals of e-commerce companies. To help target clients form a positive impression, email marketing material can be enhanced with email banners and graphics, photos, or videos.
Sending customized emails adds to Commerce’s reliability. With customizable content, the 3DCart E-commerce will be able to expose its own different features and services for the target audience to easily catch the company’s message and try the plenty of features that appeal to it.
Moreover, customized messages assemble a relevant connection between he E-commerce and its clients. It is also an important element in raising the performance of each email campaign.
Once e-commerce gathers the email addresses of its target audience, then it is time to use email marketing software and tools that will help blast and disseminate the email campaigns to the intended recipients. That’s why, for us, Postr will be the best option for your business.
By sending automated messages and emails to clients, you can save up to 70% of your working time with email marketing. Several campaigns can be sent for a specific period of time. If you use this method, you will be able to concentrate on
Also published on Medium.