The US mattress startup Casper, also active in Germany, is rising to become a unicorn. After a $ 100 million financing round, Casper is now worth $ 1.1 billion.
About five years after the start, New York based mattress startup Casper has now risen to the Einhorn Club. In a Series D financing round, the company raised $ 100 million from new and existing investors such as Target, NEA, IVP, and Norwest Venture Partners, Bloomberg reports. Casper has confirmed the capital injection. This increases the value of the startup to 1.1 billion dollars.
Expansion planing and it’s financial collection
With the fresh money Casper plans the expansion to Asia. Currently, the startup is active in the USA, Canada, the United Kingdom, Germany, Austria and Switzerland. First, Casper only sold mattresses directly to consumers online. The range now includes bedding, pillows or mattresses for dogs. In 2018, the startup also opened the first physical store. The number of these shops should rise to over 200.
Casper reportedly made $ 373 million in sales over the past year, according to a report by The Information. The company itself, however, said that sales exceeded the $ 400 million mark, Techcrunch writes. The achievement of the profit zone on Ebitda basis is expected for 2019. In 2018, Casper allegedly made $ 64 million in losses. Sales are expected to rise to $ 556 million this year.
If one believes a report of the news agency Reuters, then Casper is currently preparing its IPO. The startup, which incidentally includes Leonardo DiCaprio and the rapper 50 Cent among its investors, has not confirmed the IPO plans. In any case, the Board of Directors has been expanded to include new members like Karen Katz, who also serves on the Board of Directors of Under Armor, and Canada Goose CEO Dani Reiss are now on board. Reiss is also one of Casper’s new investors. Overall, the startup has now collected $ 340 million.